SEO Specialist

Job Description

You will be included into our team on a full-time basis, and you will take care of improving the positioning of our customers' web projects and structuring SEO plans to increase traffic and conversions.

This position will put you in touch with the customer, will make you handle the exchange of information, and will challenge you in interpreting the needs and desires to translate them into operational objectives.

You will have access to all our platforms and development processes, specifically, these will be your tasks:

  • Perform analysis and plan optimization and positioning interventions
  • Monitor and analyze traffic data
  • Manage reporting autonomously
  • Preside SEO optimization on all Web projects developed by Workup, keeping company best practices up-to-date
  • Support the definition of new business proposals on SEO topics, and define customized strategies based on the needs of individual customers

Fundamental traits

  • 1 - 2 years of experience in SEO, preferably within Web Agency
  • Proactivity and autonomy
  • Curiosity towards Digital Marketing and interest in deepening the themes through continuous training
  • Ability to work and contribute within a team
  • Basic Skills
  • Excellent knowledge of SEO analysis tools (SEMrush, Screaming Frog, Google Keyword Planner, etc.)
  • Excellent ability to analyze and interpret the data obtained from the instruments
  • Excellent report processing capability
  • Knowledge of the Google Analytics platforms, Search Console
  • Ability to create texts functional to the positioning, and to verify the correctness of the suggested implementations during the analysis phase
  • Knowledge of SEO Copywriting and Content Marketing techniques
  • Good understanding of HTML5, CSS
  • Excellent knowledge of Microsoft Excel and Power Point
  • Good knowledge of the English language

Nice to Have

  • Degree in disciplines related to Marketing, Communication, Economics, Information Technology
  • Knowledge of a second language (or more) besides English
  • Knowledge of Google AdWords advertising tools
  • Knowledge of other Inbound Marketing techniques
  • Basics of JavaScript, PHP, and databases
  • Certification Google Analytics and / or Google AdWords

What we offer you

  • Contract of employment (we do not evaluate collaborations with freelance in VAT number)
  • Salary commensurate with experience
  • Health Care Fund
  • Participation in conferences and events (at our expense)
  • Training: online courses, books and documentation (at our expense)
  • A heterogeneous team: Project Managers, Developers, UX & UI Designers, Marketers

The research is aimed at candidates belonging to both sexes (L 903/77). Send a curriculum with a detailed description of the experiences and technologies used at Include the authorization to the processing of personal data (Legislative Decree 196/03). Specify the position of the email application: "2018 SEO Specialist". In addition to any attachments (C.V., presentations) report a brief summary of the C.V. and work goals.